Posting LinkedIn Status Updates counts as activity in LinkedIn and being active in LinkedIn, moves you higher in LinkedIn “People” Searches. And of course, you want to be found on LinkedIn. But most importantly, posting Status Updates builds your Personal Brand. So I wanted to share some examples of LinkedIn Status Updates that are done well:
Good Status Updates:
1. Sharing a Harvard Business Review article with a link:
- “I just read a great article about leadership in this month’s Harvard Business Review. ‘Leadership is a Conversation’, I couldn’t agree more! http://hbr.org/2012/06/leadership-is-a-conversation/ar/1.”
Sharing articles like these show that you’re interested in your field and that you actively follow current events, which are two important qualities in any employee or service provider.
Questions are great because they allow you to engage with others, which is what business networking is all about! Be careful though — only ask questions that you’re actually interested in learning/talking about.
- “I’m looking for a new book on leadership to recommend to my clients. Any suggestions?”
3. Professional updates and accomplishments:
Worried that your co-workers or supervisors won’t take notice of your achievements? Post them in a LinkedIn Status Update!
- “Officially graduated from UofL’s Masters in Accountancy program this weekend. Thanks to all my friends and family for your support!”
- “I’m proud to announce that I earned my Executive Coach certification last week. I am now MCC, BCC and Executive Coach certified.”
- “I just finished the implementing our new Employee Reward Program: STAR!”